By AbbaAudu Benisheikh
In a remarkable turn of events, the Nigerian National Petroleum Company Ltd has undergone a significant transformation in its communication strategy, thanks to the visionary leadership of its Chief Corporate Communications Officer, Mr. Femi Soneye, a media expert. Since assuming office less than a year ago, Mr. Soneye has revolutionized the way NNPC engages with the public and media partners, making it more open, responsive, and engaging.
Today, the company’s activities are more transparent than ever, with timely and accurate information readily available to the public and media organisations. Mr Soneye’s dedication to clarity and honesty has helped to dispel misconceptions and misinformation, replacing them with facts and data-driven insights. Under Mr Soneye’s guidance, NNPC has embraced a more modern and communicative stance, actively engaging with Nigerians online and offline. The company’s operations are now clearer than ever, with Mr Soneye providing swift and concise responses to queries and concerns. His proactive approach has been a breath of fresh air and signalled a new era of accountability and responsiveness. His commitment to transparency has also helped to address unfounded claims and baseless allegations, restoring public trust and confidence in the company.
Mr. Soneye says when he take over the corporate communications department, “We’re committed to building trust and confidence with the public, our goal is to make NNPC a model for corporate communication globally.” Indeed he’s Walked his talk.
Under his leadership, NNPCL’s communication strategy has evolved from mere publicity to genuine engagement. Social media platforms, once seen as unnecessary, are now vibrant channels for constructive dialogue and feedback by NNPC. Mr. Soneye’s willingness to listen and respond has humanized the company, making it more relatable and accessible to the public.
By embracing openness, NNPC has shown that it values the trust and confidence of the public, recognizing that its operations have a direct impact on the lives of Nigerians.
Many industry experts and the public have commended Soneye.
“Mr. Soneye’s approach has been a breath of fresh air,” says a social media user. “For the first time, I feel like I can ask questions and get honest answers from NNPC.” This sentiment is shared by many, who praise Mr Soneye’s proactive approach and commitment to clarity.
“NNPC’s new communication strategy is a welcome development,” says Mrs Nkechi Obi, a concerned citizen. “Mr. Femi’s willingness to listen and respond to our queries has restored our trust and confidence in the company.”
“Honestly, your open-door style of relating with the media has helped you tremendously on this seat…, since coming on board, you have been engaging with the media” Says Umar, MD Blueprint Newspaper to Mr. Soneye.
“Mr Soneye’s impact on NNPCL communication strategy has been remarkable,” says Mrs Bukola Osibodu, a communication expert. “His ability to simplify complex information and engage with the public has made NNPC more relatable and accessible.”
“NNPC’s new communication strategy is a breath of fresh air,” says Mr John Obi, a concerned citizen. “Mr. Soneye’s willingness to listen and respond has made me feel like my voice matters.”
To this end, the transformation of NNPC Ltd’s communication strategy under Mr Femi Soneye’s leadership is a significant achievement that deserves recognition and commendation. His impact on NNPC’s corporate communication strategy has been nothing short of revolutionary. His commitment to transparency, accountability, and engagement has set a new standard for corporate communication in Nigeria, and his impact will undoubtedly be felt for years to come. As NNPC continues to evolve and grow, one thing is certain – with Mr. Soneye at the helm of Corporate Communications, the company Corporate Comms is in good hands.
Written by @AbbaAudu_ Benisheikh
